Resumé

 

SUMMARY OF QUALIFICATIONS

Ability to construct visually stunning 2D and 3D environments and flash animation design by adhering closely to art and design concepts through creative application of illustration, 3D modeling, texturing, lighting,particle effects and animation techniques. Created numerous projects in html, xhtml, css, content management systems as well as e-commerce solutions for companies of various sizes. Thorough understanding of interactive content production pipeline, user interface design, asset creation as well as conceptual design. Demonstrated knowledge in vector art creation as well as print/graphic/web/interactive gaming production will allow me to excel in this position. Sound knowledge of traditional Film production techniques including Cinematography, visual story-telling, digital compositing and editing. Firm grasp of design principals, colour – theory, composition and their application to print, web, and interactive entertainment. Excellent illustration / artistic skills for creation of storyboards and conceptual work. Demonstrated ability to organize and setup production pipeline for existing and new divisions as well as create the framework for asset management systems.

 

POST-SECONDARY EDUCATION

2003-2004 HUMBER COLLEGE INSTITUTE OF TECHNOLOGY AND ADVANCED LEARNING,
Toronto, Ontario, CANADA
3D for Production – Graduate Certificate (Honours)

Areas of Study:
» Traditional Art
» Animation Art
» 3D Wireframe Modeling
» Digital Cinematography
» Texturing & Unwrapping
» Motion Capture

1999 - 2002 SHERIDAN COLLEGE SCHOOL OF ANIMATION, ARTS AND DESIGN,
Oakville, Ontario, CANADA
Media Arts – Diploma

Areas of Study:
» Digital Special Effects
» Cinematography
» Aesthetics of Editing
» Visual Storytelling
» Production Design
» Sound Design
» Script - Writing

 

SKILLS AND KNOWLEDGE ACQUIRED THROUGH EDUCATION AND EXPERIENCE

» Advanced knowledge in Photoshop, Illustrator, Flash, AfterEffects and Dreamweaver for web, print and interactive multimedia content production
» Ability to create Flash animations as well as incorporate other types of media such as video and music in Flash for game/web applications
» Experienced in HTML, CSS, as well as template creation for CMS such as Wordpress & Zencart
» Ability to create 3D environments with both High and Low-Polygon (organic / inorganic) modeling
» Skilled in creating Textures, assignation and mapping applicable to interactive entertainment
» Thorough understanding of space, movement and composition and its importance in establishing a dynamic rhythm and setting the pacing of an animated scene
» Sound knowledge in Cinematography and digital media display system production techniques
» Digital editing and compositing
» Experienced with user interface design as well as interactive content production pipeline
» Skilled in motion graphic design in a wide variety of media
» Familiar with storyboard creation & techniques to set-up scenes to enhance storytelling
» Set-up production pipeline for a new Art division as well as create the framework for the asset management system in the Effects department

» Experienced with the following programs on both Mac & PC platform:
» 3DS Max 9.0 (4 Yrs)
» Maya 7.0 (2 Yrs)
» Adobe Photoshop CS (10 Yrs)
» Adobe Illustrator CS (4 Yrs)
» Dreamweaver (3 Yrs)
» Flash (3 Yr)
» AfterEffects (6 Yrs)
» Premiere (6 Yrs)
» Adobe InDesign CS3 (1 Yr)
» Unreal Editor 2.5 (2 Yrs)
» Mudbox (0.5 Yrs)
» Final Cut Pro
» Sound Forge Pro

 

SELECTED WORK EXPERIENCE

FlightNetwork.com, Ontario, Ontario | 2011 - Present
Senior Web Designer

» Creation of all online visual design, including web-based graphic design, UI design, Flash animation, as well as branding design for all digital and print platforms of FlightNetwork.com
» Design external communications vehicles such as static and rich media banners, video, and other multimedia context across a network of 3rd party, affiliate and media partners
» User Interface & experience design for FlightNetwork.com as well as FN.com's Mobile Apps
» Liaised closely with other designers, the company's principals and senior agency partners to be the voice of "Flight Network design" and redesign the FlightNetwork.com Brand
» Mentor and guide junior designers in production and design tasks

 

Toronto, Ontario | 2007 - Present
Freelance Illustrator/3D Artist/Interactive Designer

» Production of flash and Lectora-based e-Learning courses for clients such as IBM, Toyota and Ford Canada
» Edited and created visual effects with Adobe AfterEffects CS3 and flash for interactive web content for Canadian CFO of the Year Awards and National Business Book Awards, 2010.
» Created flash animations, xml integration and template creation for Interactive e-Learning projects
» Created a flash micro site for New Balance Hong Kong for the shoe models: 1500 & 150 and Nergy
» Aftereffects compositing as well as digital editing for Gillette/Body Shaving Interactive campaign
» Produced high quality illustrations for print and interactive presentations
» Redesigned graphical content/layout for a social networking website as well as product feature website
» Produced marketing material for an International product including printed publications web layouts/advertisements, and interactive presentations
» Created multiple Zencart E-commerce websites with custom templates as well as modifications to suit the client’s needs
» Designed multiple websites with HTML, CSS and full CMS integration
» Created 3D models with full texture and normal maps
» Edited and created visual effects with Adobe AfterEffects CS3 and flash for interactive web content for several Agencies

Selected clients include: Ford, IBM, Toyota, PricewaterhouseCoopers LLP., New Balance Asia, De Novo Concept Inc/Zuup, Greco Creative Marketing, Fuel Advertising, Maritz Canada/RIM/Blackberry, Young & Rubicam / Enfatico/Dell, Proximity Canada / Gillette.

 

BEDLAM GAMES/GROOVE MEDIA, Toronto, Ontario | 2006-2007
Environment / Effects Artist

» Modeled, textured, lit assets and designed levels for multiple games on Skillground.com
» Key particles/effects artist on multiple released and unreleased games
» Actively involved with preproduction phases of development and improving the production pipeline of the studio
» Game credits include: Kung-Fu: Deadly Arts, Warpath (Additional content for skillground.com release), CQC (Additional content for skillground.com release), The Road to Sparta – 300: The game for Skillground.com release (Unreleased)

 

SPECIALTY BOARD GAMES, Toronto, Ontario | 2005-2006
3D Artist / Designer

» Designed and created all artwork and motion graphics for multiple DVD board games
» Responsible for digital compositing as well as editing
» Actively involved with preproduction and visualization of new project proposals
» Produced various marketing materials in print and web form
» Game credits include: The Apprentice – DVD Game, Nascar The DVD Board Game (2nd Edition), WWE The DVD Board Game (2nd Edition)

 

MARKETING EXCHANGE NETWORK INC, Toronto, Ontario | 2003
Multimedia / Creative Designer

»Content creation for sales, marketing and advertising purposes for web, print and digital transmission (digital signage)
»Design and produce video / flash advertisements for partners such as Pizza Pizza, Hilton Barbados, and Macs to be broadcasted on the network
»Management of content on MxN Networks to ensure content is delivered and played properly.

 

WOMENWISE, Toronto, Ontario | 2003 - 2006
Conceptual Artist, Flash Designer

» Designed and created all artwork and graphics for a Mobile game in pre-production
» Redesigning flash animations for the company website
» Created marketing materials in print as well as web

 

MARKETING EXCHANGE NETWORK INC, Toronto, Ontario | 2005
Multimedia / Broadcast Designer

» Designed and created all artwork and graphics for a Mobile game in pre-production
» Redesigning flash animations for the company website
» Created marketing materials in print as well as web

 

SKILLS / ATTRIBUTES

» ability to adapt to changing technical specifications and pipeline structure efficiently and promptly
» ability to learn and adapt to new software/tools and pipeline in a remarkably short period of time
» excellent time management skills and works well independently as well as within a team
» exceptional adaptation and problem-solving skills
» constantly seeking for new ways to improve personal skills as well as techniques for improving the visual quality of work created with limited use of resources

REFERENCES AVAILABLE UPON REQUEST


 

 

Testimonials

Hameda is the best at what she does.Simply the best.

-Jube Dhingra, PROJECT MANAGER at PROXIMITY/BBDO CORPORATION

Selected Clients

PricewaterhouseCoopers, Wenjun China, New Balance Asia, Toyota, Ford of Canada, IBM, Scotia Bank of Canada, De Novo Concept Inc/Zuup, Greco Creative Marketing, Fuel Advertising, Maritz Canada/RIM/Blackberry, Young & Rubicam / Enfatico/Dell, Proximity Canada / Gillette

Contact me

Telephone: 647-728-3437
Email: info [at] hamedayeung [dot] com
Location: Toronto, Ontario, Canada